Cinematography
Coordinating scriptwriting, storyboarding, talent acquisition, location scouting, and crew recruitment - all before the camera ever starts rolling - is a daunting task. Luckily abSketches has the seasoned professionals at the ready to handle your production at any scale. Whether you need a two man crew for some supplementary footage or a full scale commercial team, we’ve got you covered.
What is Cinematography?
Cinematography usually refers to a more thoughtful and prescribed way to shoot video rather than an improvisational approach. We go into each project with the intent to create an artistic and engaging viewing experience. To craft the best possible product, we need to understand your message and goals. Our team holds discovery meetings to learn and develop a strategy for your individual projects, figure out the ideal talent to match your target audience, and build a story custom fit to your needs. Doing so allows us to scout locations, make travel arrangements, and gather the optimal equipment. When we can walk into a production with a detailed plan, everyone wins.
Supplement Video with Animation
Video alone is great, but depending on your needs it can be made even better with hand crafted animation. Our talented team of artists are able to breath life into your ideas with photoreal or stylized graphics. Be sure to check out our Animation page for some examples of projects we’re able to share or visit our YouTube channel for additional content!
Types of Production
Educational
When you need to instruct your audience on how a product or process is performed, there’s no better medium than video. Take a quick trip around YouTube and you’ll see how popular ‘How-To’ videos are. It’s easy to see why, video allows you to learn in real time by watching someone else walk you through rather than interpret instructions or pictures.
Documentary
When you need to convey a lot of information or present a speaker to your audience, documentary style videos are the optimal method. These ‘talking head’ pieces are usually shot interview style and cut up with relevant secondary footage to keep your viewer interested and engaged. These videos work great for presentations as well.
Promotional
Promotional videos are designed to help sell or garner interest in a product, service, or event. These videos can vary wildly from project to project but are often designed to both educate and form an emotional connection through lifestyle footage. Our client needs range from sterile medical settings to active lifestyle environments and everything in between.
Entertainment
Sometimes you just have a great story you need to get out into the world. Couple that story with great footage and you might surprise yourself as to where you could go. The gear we shoot with is on the Netflix approved camera list and we have the experience to bring the best talent together to make your imagination a reality.
30 second advertisement for Dentsply Sirona’s SureSmile® Clear Aligners
A short reel of downtown York, Pennsylvania - Home of abSketches
Behind the scenes reel of a shoot over the Inner Harbor in Baltimore, Maryland